Best Buy is previewing savings and next-level shopping experiences, as well as gifting and hosting products to suit a wide range of holiday budgets, supported by expanding access to merchandise through its recently launched marketplace.
The Best Buy product lineup includes Halloween yard inflatables, seasonal decor, cookware, computers to small appliances. Shoppers on bestbuy.com and the Best Buy app will find 10 times the number of products, including new brands and categories for the retailer, much of it featured on its new marketplace operation, the company reported.
The expanded assortment of appliances, includes products from Shark, Ninja and Breville. In addition, Best Buy’s new Ikea in-store shops, available at select locations, will give consumers even choices in goods for the home.
Fall and holiday savings initiatives kick off with Best Buy’s 48-Hour Flash Sale from September 27–28, during which shoppers can find deals on small appliances, cookware, laptops, headphones and e-bikes. From September 28 to October 5, My Best Buy Plus and My Best Buy Total loyalty program members can unwrap exclusive savings during the company’s annual Member Deals Days event.
