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July 28, 2023

Amazon Serves Up New Payment Option

Posted In: Retail Articles

To give consumers a new way to pay for purchases, Amazon has struck a deal with Fiserv, a payments and financial technology solutions provider, that will allow eligible debit and credit cardholders to redeem their uChoose Rewards points for purchases on Amazon.com and the Amazon mobile app.

Cardholders at financial institutions that are part of the uChoose Rewards program who have enrolled in Amazon Shop with Points can redeem rewards points for all or part of their qualifying purchases at checkout. More than 200 financial institutions already are enrolled in the uChoose Rewards program and by the end of the year cardholders at hundreds more financial institutions will be able to redeem their rewards on Amazon.com and the Amazon mobile app, the retailer stated.

To use rewards points for purchases, consumers link an eligible uChoose Rewards account to Amazon. Once an account is linked, they can select the payment option at checkout. Customers can use rewards to cover all or part of an order, including tax and shipping.

“Consumers love choice, and Amazon provides it,” said Rajeev Yerukalapudi, Fiserv vp of product management. “The Amazon Shop with Points program gives cardholders another option to redeem their uChoose Rewards points for the things they really want, driving satisfaction and building loyalty while giving them the opportunity to reward themselves through their purchases, whether for daily essentials or special occasions.”

Tyler Aldrich, director of Amazon Payment Products, added, “We’re always looking for ways to enhance convenience and value for customers. Expanding our Shop with Points program to include uChoose Rewards from Fiserv will provide cardholders at these financial institutions even more value while shopping on Amazon.”

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