This week marks a comprehensive HomePage News video content expansion in collaboration with Springboard Futures’ Tom Mirabile, among the home and housewares industry’s foremost trend forecasters.
The HomePage News/Springboard Futures programming is presented with the educational support of the International Housewares Association.
Mirabile brings industry-leading home and housewares trend forecasting credentials to the HomePage News content portfolio. As consumer trend forecaster for the International Housewares Association, he delivers the popular Top Trends keynote during the Inspired Home Show, and he is a collaborator on IHA’s annual Market Watch industry forecast. He has been a trend content contributor for HomePage News since its launch in 2021.
Mirabile cultivated his home and housewares trend instincts in the buying offices of Neiman Marcus, Horchow and Bloomingdale’s. He moved to the supplier side in 2002 for Syratech, later acquired by Lifetime Brands, for which Mirabile served several years as vice president of global trend and design. During that time he was an editor for Pantone and a trend consultant for major national retailers.
Mirabile in 2020 launched his own trend research and forecasting business, Springboard Futures. Springboard has developed a trademarked methodology— Trend Viability Mapping— for evaluating trends, bringing an empirical foundation to Mirabile’s authoritative insight on trends and their applications in home and housewares. Mirabile has aligned with several influential home and housewares trend forecasters and market specialists, many of whom will be featured guests on the new HomePage News video programming to bring a wide range of perspectives on trend-optimizing opportunities awaiting marketers and merchants.
New video series to run on HomePage News.com include:
Truth on Trend: Mirabile and I co-host roundtables with home and housewares experts to bring clarity and strategy to today’s sales-driving trend developments.
Color Cues: Mirabile interviews color experts to equip product developers, marketers and retailers with actionable insights on the evolving role of color in home and housewares.
Housewares TrendHive: Dynamic online galleries curated from major international home and housewares shows spotlight products and innovations in sync with key consumer lifestyle and design trends.
Color Cues premieres this week on HomePageNews.com with part one of a two-part interview with renowned color authority Lee Eiseman of the Pantone Color Institute. Future Color Cues episodes will feature Michelle Lamb of The Trend Curve and Joe Derochowski of The NPD Group.
Forthcoming Truth on Trend episodes will showcase revealing discussions on the home and housewares licensing surge with Leigh Ann Schwarzkopf of Project Partners Network and the evolving sustainable home products opportunity with Nancy Fire of Nancy Fire Designs.
A primary objective of the HomePage News and Springboard Futures video content collaboration is helping the home and housewares industry make sense of what often can seem to be a puzzling jumble of trend data, information and opinions… and how to put reliable trend intelligence to work for more productive marketing and merchandising.
This is the most comprehensive trend-focused video content lineup by a B2B housewares industry news and information platform. And we’re just getting started. Stay tuned.