Home Yankee Candle Partners with Vera Bradley for Home Fragrance Collection
April 11, 2023

Yankee Candle Partners with Vera Bradley for Home Fragrance Collection

By: Chandler Harvey

Managing Editor

The Yankee Candle Company, Inc., part of Newell Brands, is partnering with luggage lifestyle brand, Vera Bradley, for a limited edition home fragrance collection.

The collection design was inspired by Vera Bradley’s Sunlit Garden Sage pattern. It includes a new Yankee Candle fragrance specific to this collection featuring aromas of lavender, rose and sage.

“This collaboration between two iconic, heritage brands felt like the perfect tie-in for spring and Mother’s Day gifting,” said Michelle Favaloro, vice president of home fragrance and wellness at Newell Brands. “The pairing of the floral pattern and fan-favorite fragrances make this a great gift for yourself or someone you love.”

“At Vera Bradley, we continually strive to make the world a brighter place, and our latest design collaboration with Yankee Candle does exactly that — both literally and figuratively! We’re proud to partner with another iconic American heritage brand that shares our entrepreneurial spirit, commitment to quality, and passion for creating beautiful solutions,” noted Jennifer Bova, vice president of marketing for Vera Bradley.

The collection includes:

  • Lavender & Sage 3-Wick Candle: The candle comes in a floral fragrance that captures the scents of field-grown lavender, blooming rose, and fresh sage.
  • Pink Sands 3-Wick Candle: This candle is a mix of bright citrus, sweet florals, and spicy vanilla.
  • ScentPlug Base + Refill: This limited-edition diffuser comes in an hourglass shape and is printed with Vera Bradley’s Sunlit Garden Sage pattern — described as a playful, floral pattern that makes a beautiful pair with the Lavender & Sage fragrance refill.
  • Tote bag: The tote in Vera Bradley’s Sunlit Garden Sage pattern will be included as a gift with purchase.

Available at YankeeCandle.com and select retailers now, the ScentPlug Base retails for $11.99, the ScentPlug Refill for $7.50 and the single 3-Wick Candle for $26.50.

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