KitchenAid has introduced what it calls the “biggest advancement to its Tilt-Head Stand Mixer since 1955”: the Artisan Plus Stand Mixer.
The Artisan Plus Stand Mixer was designed as an evolution of the brand’s tilt-head form, a new model that features enhancements including an LED bowl light, precision speed control, a double flex edge beater and a half speed setting, as well as stainless steel accessories.
The stand mixer debuts four new colorways to the KitchenAid brand portfolio – currently available exclusively to the Artisan Plus model – and comes in three finishes designed to add depth, warmth and visual interest to the kitchen, said the company:
- Sundried Tomato, Crinkle Finish
- Wild Blueberry, Crinkle Finish
- Iron Ore Bronze, Satin Metallic Finish
- Oat, Satin Finish
In addition to the new shades, it is also available in 11 of KitchenAid’s existing colors, including Agave, Cast Iron Black, Matte Black, Blue Steel, Cardamom, Feather Pink, Juniper, Mint Julep, Medallion Silver, Porcelain White and Pebbled Palm.
“Innovation is at the core of KitchenAid and as the number one mixing brand in the world, we are constantly looking at ways to evolve and unlock even more possibilities for home cooks in the kitchen,” said Chad Ries, global head of product, brand and insights at KitchenAid Small Appliances. “That’s why we’ve introduced the Artisan Plus Stand Mixer — the most premium Stand Mixer option in KitchenAid brand history. With new features, like the LED bowl light, precision speed control and a double flex edge beater to reach every last morsel, home cooks can now uplevel their creations due to more control, visibility and precision.”
Key Features of the Artisan Plus Stand Mixer:
- Precision Speed Control: Users can glide between speeds to find the exact setting needed.
- Integrated Bowl Light: The first KitchenAid Stand Mixer with a built-in LED bowl light to provide visibility for precise measurements, thorough mixing and accuracy.
- Double Flex Edge Beater: Silicone edges can scrape the bowl as it mixes, reducing the need to stop and scrape manually.
- Half Speed: The half-speed setting gently incorporates ingredients to prevent overmixing, ideal for folding in delicate ingredients like blueberries and egg whites.
- Soft Start: Gradually increases mixing speed to keep ingredients in the bowl and avoid splatter.
- Stainless Steel Accessories: All Artisan Plus Mixers come with dishwasher-safe stainless steel accessories: Precision Welded Stainless Steel Bowl, Double Flex Edge Beater, Dough Hook, Wire Whisk and Flat Beater.
The Artisan Plus Stand Mixer is available now at KitchenAid.com with an MSRP of $599.99.
