Keurig Dr Pepper has introduced BrewID, a next-generation technology platform designed to give consumers a customized single-serve coffee experience.
The first Keurig brewer to feature BrewID technology is the K-Supreme Plus Smart model now available on Keurig.com.
BrewID technology recognizes the specific brand and roast of the K-Cup pod and automatically customizes the brew settings to the recommendations of the coffee expert who created it, according to the company.
BrewID unlocks customized settings for the over 900 K-Cup pod varieties available in the Keurig system. Consumers also can apply an expanded range of temperature, strength and size settings.
Mauricio Leyva, president of coffee systems at Keurig Dr Pepper, said “With BrewID technology, consumers can create their perfect cup of coffee with every brew, delivering sophisticated convenience and our most personalized brewing experience yet.”
In addition to BrewID, the K-Supreme Plus SMART has a host of features to help users customize their coffee brewing experience:
- Connected Convenience: Consumers can save their coffee preferences, schedule a brew in advance or brew a cup via the Keurig mobile app.
- SMART Auto-Delivery: BrewID helps to manage a consumer’s pantry, with the ability to reorder K-Cup pods based on their consumption.
- MultiStream Technology: MultiStream Technology uses five streams of water instead of one to thoroughly saturate the coffee grounds to extract full flavor and aroma.
- Sleek Design: Premium black stainless-steel finish and a 78-ounce removable reservoir.
The K-Supreme Plus SMART brewer has a $199.99 suggested retail price and is available now on Keurig.com with plans for national expansion in Fall 2021 at preferred retailers, including Best Buy, according to the company.
